Clio website

So I had no idea of any websites that had to do with ads that I did not have to pay for, so i asked my professor Will and he gave me a list, some of these are good as I visit the sites I will try to give a run down on if this site is good for copywriters, art directors or both.

This site seems to be more based on Art Direction, has some really off the wall stuff as its winners , really conceptual based stuff.

There is one under television ads called T-mobile dance who recently won the gold. It was pretty neat. It seems like they got a bunch of dancers to just break out in dance in the subway with a really loud music system that played all types of popular genre based songs. While the songs transitioned the dancers would switch up there style depending on the music. It is so loud and kind of makes you want to stop and watch or dance with them as you see in the video. I also wondered if they just did the dance in the subway in unison at a random time or pre-planned, because the interaction with the dancers and the pedistrians seemed legit. Had a whole lot of energy. Just watch it and you will get what I mean.

Prerak