Monday, November 22, 2010

Some people. They just don't get it.

I was talking to someone one of these days. We were talking about what was going on in life. We got through the normal bullshit of talking about how life was good and had our feeble attempts to impress each other. Which is probably the reason I cannot remember who that person was, because well they are not really worth remembering. Being me. I did not have much to spout on and on about. But this person went on and on about the activities that he has done in the past 10 years. In hopes of keeping myself from just walking away from the conversation. I told person x about the most recent video game I had played and how awesome the story was... I mean the twist in Alan Wake was pretty sweet. Then person x asked,"You still play video games?" I was like fuck yeah I do. Don't you? No?... is it because your parents couldn't afford them when you were a kid. Because that is the only possible way I can see someone not enjoying them.
I mean some people read books, others watch TV shows. I play video games. Some people argue, Oh yeah books man they are like so much better because of blah blah boogity bullshit, specifically this guy. Okay the three things I just listed together are all fucking related. Because every person (I am in contact with) does one of those things. I do not care how often or if you do all three. I hate when people look at a person who plays video games and think nerd, socially awkward, etc. Why? Not because I play them, its because the people who do think this have never experienced them. Not just play them, BUT EXPERIENCED them. If they have they would find that a lot of these games do everything that books, movies and television shows do. Stories in games have become extremely important and a great driving factor on their success (see Assassins Creed series, Halo series, Golden Sun, Uncharted 2, Final Fantasy X just to name a few) Not only are the stories in these games captivating, but you get to interact with characters and in some cases change the story line depending on who or how you interact with. Like any good book or television show the story is occasionally left for interpretation (Alan Wake). Also the motifs and metaphor quotas are met in many games. So back to the point. Video games, tv shows/movies and books are on a equal playing field. They all do the same thing, to help us escape reality for a X amount of time. One source of media does not make you any nerdier, smarter or lazier then you already are.
So anonymous person. If you ever run into this. Yeah.

Wednesday, November 11, 2009

Clio website

So I had no idea of any websites that had to do with ads that I did not have to pay for, so i asked my professor Will and he gave me a list, some of these are good as I visit the sites I will try to give a run down on if this site is good for copywriters, art directors or both.

This site seems to be more based on Art Direction, has some really off the wall stuff as its winners , really conceptual based stuff.

There is one under television ads called T-mobile dance who recently won the gold. It was pretty neat. It seems like they got a bunch of dancers to just break out in dance in the subway with a really loud music system that played all types of popular genre based songs. While the songs transitioned the dancers would switch up there style depending on the music. It is so loud and kind of makes you want to stop and watch or dance with them as you see in the video. I also wondered if they just did the dance in the subway in unison at a random time or pre-planned, because the interaction with the dancers and the pedistrians seemed legit. Had a whole lot of energy. Just watch it and you will get what I mean.

Prerak

Wednesday, October 21, 2009

Some inspiring billboard and ambient Ads

http://10steps.sg/inspirations/artworks/50-extraordinary-and-attractive-billboards/

These ads are more then just 2-d billboards they are 3-D or even 4-D. They do an excellent job of manipulating their environments (which were obviously selected by the art directors.) My personal favorites are the Nike Run ad, The Seat Belt commercial in the back seat, and the psp ad. A lot of these are Photo shopped comp ups, which is what is due in the D&AD competition. We are doing some ambient ads in class for the competition, this may give an idea on what they look like...
Enjoy!

Monday, September 28, 2009

German Aids ads

http://wbztv.com/national/Hitler.AIDS.ad.2.1173785.html

These advertisements do a good job in portraying how serious the AIDS epidemic is, plus the idea itself rocks. AIDS = Hitler, Stalin, Kim Jung Ill(did I spell that right), etc

There is a video that is an excerpt of a German television ad, a lot of it is cut so it destroys the suspense and definitely takes away from the intensity of the message, but give it a look. I am sure you will agree with me that the folks at Regenbogen did a good shock ad.